News

Strongco Equipment Helps TV Treasure Hunters Uncover the Past

26.02.2020



Customer

Tell Tale International Inc. (Oak Island Tours Inc.)

Location Oak Island, NS
Core Business Supporting Marty and Rick Lagina as they search for historical artifacts and treasure on Oak Island
Strongco Customer April 2019
Equipment Volvo ECR145E and EC200E Medium Crawler Excavators

Last November, Strongco equipment played a supporting role on the History Channel’s most watched television program, The Curse of Oak Island.

More than 3.13 million1 people tuned in to watch fortune-hunters Marty and Rick Lagina renew their search for lost antiquities – ranging from Templar treasures, Marie Antoinette’s jewels and Shakespeare’s missing manuscripts to the Ark of the Covenant – rumored to be on the island.

Strongco was a natural fit. Everyone at the Atlantic office felt compelled to lend a helping hand, based on a deep connection to the brothers’ determination.

“We’re more than fans of the show,” says Stephen George, Regional Vice President, Eastern Canada, Strongco. “We feel connected to Marty and Rick’s values – their grit, their perseverance, their commitment.”

The Michigan-born brothers originally purchased the rights to Oak Island in 2014, fascinated by long-standing questions about hidden treasure. Their series delves into the history, lore, and speculation surrounding the cache – including past attempts to recover it.

After six seasons, the trail was getting warmer. That’s where Strongco entered the picture.

"We feel connected to Marty and Rick’s values – their grit, their perseverance, their commitment ."

Members of the show needed powerful, energy-efficient machines for excavation and cleanup. They selected three pieces from Volvo Construction Equipment: the EC200E and ECR145E medium crawler excavators, the latter of which can be seen in multiple episodes.

The Volvo ECR145E zero-tail-swing excavator was ideal for heavy work situated in tight spaces. It was used as an all-purpose tool, supported by the EC200E, a fuel-conscious model designed to meet strict emissions guidelines, for painless cleanup after a day’s treasure hunting.

The Volvo machines offered strength, manoeuvrability and energy-efficiency – garnering significant praise on-camera throughout the entire filming process.



1TV By the Numbers, https://tvbythenumbers.zap2it.com/daily-ratings/tuesday-cable-ratings-november-26-2019/.

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